Google Plus was supposed to be Facebook’s greatest contender, and maybe even dethrone it, since it had such a large potential user base from everything else Google that is out there on the world wide web.
But unfortunately, instead of being great, it completely crashed and burned in what might have been one of social media’s most odd turn outs ever. Ever since its launch in 2011, Google has been going to great lengths to promote it and introduce it to Google users as part of their Google-based virtual universe.
But what was intended to appear as an easy acceptance process from Google users turned out to feel like they were obligated to get a Google Plus account, if they wanted to still be able to use other parts of Google. And somehow, what worked wonders for Facebook, which basically obligated its users to log on to Messenger if they wanted to send private messages to one another and to watch those auto-play videos, has completely backfired for Google and its annoying Google Plus.
And now, after four years, Google has decided to cut its losses and has announced that it will stop promoting Google Plus. Despite the fact that Google Plus’ launch date was the beginning of the end for it, this time, it’s going to be a more accelerated process and Google is basically dismembering it.
Google Photos has been recently released with great pomp and it will take on Google Plus’ picture related services. Google took what was good from Google Plus’ photo services and made them bigger, better, faster, stronger into one of the best photo-managing platforms out there, as it offers unlimited storage space for its users’ photos and arranges them automatically according to the criteria indicated by the user or other default logical criteria.
Google Hangouts will be getting Google Plus’ location sharing features, as part its instant messaging platform, which appears to be a very promising social media combination. Also, Google will be pulling one of the most annoying Google Plus promoting maneuvers, that made Google Plus accounts necessary for Google-owned YouTube login and comments.
Little by little, Google Plus’ authority in the Google world will disappear into oblivion and this will happen soon enough. “We want to formally retire the notion that a Google+ membership is required for anything at Google.” said Bradley Horowitz, Google’s representative in charge of Google Plus.
Despite the fact that it is slightly disenchanting to see such a huge platform essentially collapsing and being sold for pieces, there will be very few people out there who will be missing Google Plus.
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