Melissa McCarthy’s clothing line, Seven7 will sell clothes for women of all sizes, because high quality fashion choices and the chance to look good should be available to all women, regardless of their size.
The actress wants to put and end to the segregation that the fashion industry is creating among women who are considered to be of normal size and those who are considered to be plus-size, who are forced to shop in separate parts of the the stores where they go shopping with their friends, or even in different shops altogether.
Furthermore, Melissa McCarthy explains that she completely disapproves of the entire “plus-size” term and concept because “women come in all sizes” and because the vast majority of American women are deemed plus size by the fashion industry.
She says that it makes no sense whatsoever, neither from an ethical standpoint, nor from an financial standpoint to force most of the American women to shop separate stores, because this makes them feel uncomfortable.
The actress confessed that she has gone shopping alone on numerous occasions precisely because she had to go to plus size clothing stores and because this made her feel embarrassed. And what she found to be the most unnerving part of the entire experience was the fact that all the clothes that she found made her look and feel ridiculous, because they seemed to be aimed at women either much older or much younger than her.
In order to put this annoying matter to an end, Melissa McCarthy, who was in love with fashion design long before she fell in love with acting, decided to create her own line that would offer amazing fashion choices to women of all sizes.
Seven7 includes clothing that comes in a wide variety of sizes, ranging from tiny size 4 to voluptuous size 28. The line will be endorsed by top retailers such as Bloomingdale’s and Lane Bryant.
And it seems that some of these retailers have actually agreed to Melissa McCarthy’s proposal to include the Seven7 brand alongside other brands that sell normal-sized clothes, so that women can finally shop together, regardless of the differences in their size.
With such a healthy approach on the advertisement of her brand new clothing line, Melissa McCarthy has all the chances of getting fans of all shapes and sizes. One thing remains clear at this point and that is that we will be hearing a lot more about Seven7 and about Melissa McCarthy in the years to come.
Image Source: imabeautygeek