Apple is having limited stock for the first several weeks and if one is eagerly waiting for the watch then hurry up and order it online.
Apple is releasing 54 designs and bands along with 2 different sizes but the 2 sizes are not available for all designs.
Before ordering it online, if the customer wants to have a look, touch and feel the watch then they can visit the nearby Apple store where all the designs of watches are available, you can try it but cannot purchase it at the store, you have to come back and order the watch online.
Apple has prepared demonstration trails at the store for the visiting customers.
The watch was available for pre-order from the store and also has the tradition of customers lined up for the copy of the new Apple watch just like for other Apple products like iphones.
But this time Apple stated that the pre-orders taken from the store can be picked up on the launch day but from now onwards all the orders will be made online which will be delivered later.
It is unclear why Apple has limited supply of their watch and how many orders have been made until now, but according to Slice Intelligence over 1 million orders of the watch since the first day has been placed. The day from which online booking started was 10th of April.
The marketing technique used by the company is generating great demand for the product and the company can gain more profit as it becomes sold out and the customers eagerly wanting to see what this hype is all about.
Most of the Apple products which are launched with limited supply has created more demand and customers lined up outside the stores to get the product before it is out of stock.
It is interesting to see if the strategy which worked for all the other Apple products will also work for the new Apple watch.