With the plethora of products being discounted at the massive store chain known as Target, it is to no surprise that the company has seen one of their most profitable Black Fridays to date. But among the usual Apple products and TVs that take the crown of being the most sold items during that faithful day, a surprising newcomer has joined the fray as Wii-U took Black Friday by storm at Target, being one of the top three products sold in retail stores. On the Target online store, though, the gaming console was in first place.
The Wii-U has had its ups and downs since its launch a couple of years ago, mostly due to its dated hardware when compared to other “next-gen” consoles PS4 and Xbox One, even though they should be considered by this point current-gen. But this hardware problem could be easily glanced over if customers look at the amount of gaming content the console brings along with it.
Its party game like features and immense back catalog of games are pushing the Wii-U to much greater heights, especially if it is discounted during the holidays season because most gaming enthusiasts own by now a different gaming console.
The offer at Target was one of the best offers to date, discounting the Wii-U limited edition bundle to the low price of 249$. This bundle contains the Wii-U console and two of the most popular games it offers at this current date, Splatoon and Super Smash Brothers.
Even though both of these games are multiplayer oriented, they have both been critically acclaimed on a worldwide scale. Super Smash Brothers is even considered one of the best multiplayer games to date, with e-sports championships held on a yearly basis alongside Street Fighter, Guilty Gear and others.
But these two games and its low price might not have been the only reasons for customers to buy this product. Coming this year, the Wii-U will be graced with a new Zelda game alongside a new Star Fox, making both fans of Nintendo and those of other gaming consoles who up to this point do not own a Wii-U seriously consider the purchase of one.
Besides the Nintendo Wii-U, Target has reported that it was selling around one I-pad each second during Black Friday. This electronic craze of Black Friday has pushed Target to new limits, surpassing their selling record of last year by a staggering 35% amount.
Although Wii-U took Black Friday by storm at Target, this will probably change as the company plans to continue its discounts and deals this weekend up until Cyber Monday. Other consoles and TVs may take the lead spot in the race to see which of them will sell more.